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The Big Gap in Beachwear (And Why It's About to Close)

The Big Gap in Beachwear (And Why It's About to...

Monocle just called out a gap men's fashion has ignored for years: sun-safe tops. While swim shorts get hundreds of styles a season, sun protection for the top half is...

The Big Gap in Beachwear (And Why It's About to...

Monocle just called out a gap men's fashion has ignored for years: sun-safe tops. While swim shorts get hundreds of styles a season, sun protection for the top half is...

The uncrushable Mullet Brimmer: the hat that can take anything

The uncrushable Mullet Brimmer: the hat that ca...

The Mullet Brimmer is the hat to take anywhere. In a pocket, bottom of a bag, chucked in the boot, the lightweight, unstructured design of the Mullet Brimmer makes it...

The uncrushable Mullet Brimmer: the hat that ca...

The Mullet Brimmer is the hat to take anywhere. In a pocket, bottom of a bag, chucked in the boot, the lightweight, unstructured design of the Mullet Brimmer makes it...

Hiking the Larapinta Trail: UPF50+ Sun Protection for the Outback

Hiking the Larapinta Trail: UPF50+ Sun Protecti...

Dexter Johnson spent several days out on the trail shooting in our UPF50+ Sun Shirt in Gumleaf, and the photos make the case better than we can: this is what...

Hiking the Larapinta Trail: UPF50+ Sun Protecti...

Dexter Johnson spent several days out on the trail shooting in our UPF50+ Sun Shirt in Gumleaf, and the photos make the case better than we can: this is what...

Does UV Come Through Clouds, Glass, and Water?

Does UV Come Through Clouds, Glass, and Water?

UV radiation moves through more barriers than most people assume. Clouds scatter and redirect it. Car windows filter some wavelengths but not others. Water absorbs it gradually but doesn't stop...

Does UV Come Through Clouds, Glass, and Water?

UV radiation moves through more barriers than most people assume. Clouds scatter and redirect it. Car windows filter some wavelengths but not others. Water absorbs it gradually but doesn't stop...

Sorry Sunstroke! The 5 Benefits of wearing UPF50+ clothing for sun safety.

Sorry Sunstroke! The 5 Benefits of wearing UPF5...

UPF 50+ shirts are a game changer for sun protection. Learn why these breathable, stylish essentials belong in every Aussie’s outdoor wardrobe.

Sorry Sunstroke! The 5 Benefits of wearing UPF5...

UPF 50+ shirts are a game changer for sun protection. Learn why these breathable, stylish essentials belong in every Aussie’s outdoor wardrobe.

Good Sun Habits Start Early

Good Sun Habits Start Early

Most UV exposure happens during regular, everyday activities. Not just long days at the beach. That is why sun protection needs to be easy, comfortable and reliable enough to wear...

Good Sun Habits Start Early

Most UV exposure happens during regular, everyday activities. Not just long days at the beach. That is why sun protection needs to be easy, comfortable and reliable enough to wear...